Salesforce Agentforce transforms raw CRM data into smart, autonomous actions by combining advanced AI reasoning with the secure Einstein Trust Layer to deliver a reliable digital assistant for organizations.

The **All Subscribers** list is the master directory in Salesforce Marketing Cloud that automatically tracks every person who has been saved to a standard subscriber list or sent an email communication.

Salesforce Agentforce is a smart new AI tool that automatically handles daily business tasks so you can spend less time on paperwork and more time connecting with your customers.

Data Models

When you capture subscriber data from an online webinar or an offline event, you need a secure, structured place to store it. In Salesforce Marketing Cloud (SFMC), this is where your data model comes into play.

SFMC offers two primary data models to organize your information. Choosing the ...

In Salesforce Marketing Cloud, a subscriber is an individual who has explicitly consented to receive marketing communications, which businesses must legally collect through either online digital forms or offline, face-to-face events to ensure regulatory compliance.

Marketing automation automatically sends the right messages to your customers at the perfect time, helping your business boost sales and build relationships on autopilot.

Boost your customer support team's productivity by combining Salesforce Dynamic Forms and Agentforce to generate instant, AI-powered case summaries with just a few clicks.

Learn how to use Salesforce Agentforce to automatically turn long customer case comments into quick, easy-to-read summaries.

Discover how to combine live CRM data with generative AI using Salesforce Einstein Prompt Builder to effortlessly create hyper-personalized guest communications.

Salesforce Marketing Cloud’s Email Studio allows brands to transform massive email campaigns into highly personalized, dynamic, one-on-one conversations at scale.